Read & write

Content is what makes the blogging world a success, and what can generally make or break your blog. Successful bloggers know that their content is what draws the attention of their audience, and has them coming back for more. Keep reading to find out how you can write blogging content that will be read and respected.

It is rare that a blogger doesn't want to get interaction from his or her readers. In most cases, bloggers want to know how they can get more of the readers to comment and interact. Keep in mind, the number of comments you get is impacted by the amount of traffic going to your blog. In the first stages of your blog, be mindful of the people that do appreciate you and comment on your blog.

Keep in mind copyright when posting content on your blog. Whenever you choose to quote someone or use a paragraph from a book, always link or explain the source. It is not only common etiquette in the blogging world, it's the law!

Names you mention in your blog are important, as a recent study has suggested that 42% of search engines generally pick up names. If you want more people to find your blog, use company, product or brand names to raise awareness.

Both quality as well as quantity make a successful blog. Most successful bloggers will not only have high quality content to offer, they also have a large quantity of posts. This doesn't mean that you should be generating a boatload of useless content just to make your blog appear to have more information.

Relevance of your content is also something to think about as a blogger. It may seem like a smart move to dedicate one day each week when you write all of the content for your blog the following week, but it will also mean outdated content. Who wants to read last week's news the following week?  If you don't have the time or means to update your blog on a schedule, choose a niche where it doesn't matter how or when you post your content.

Make sure you establish boundaries for your blogging. It is for both your sake and your readers'. Make it clear to your readers what type of language or commenting you refuse to accept displayed on your blog.

Don't keep on linking to the same blogs over and over again. It is understandable that you sometimes run into a rut and don't know what else to post, but don't constantly link to other blogs as it can eventually get your readers to start reading someone else's blog. It is better to not post or switch up your sources if you don't feel you can add any fresh content.

Blogging is not easy, and no one ever said it was. Writing unique, useful and fresh content day after day can become hard and you may feel burned out. Use what you have just learned to ensure that your blog will survive the competitors.